Editorial & Branded Content
As a content writer and narrative strategist, my work has appeared in SF GATE, SF Chronicle, Houston Chronicle, and more.
Writer | Hearst StoryStudio
Description:
A long-form feature touching on history, culture, and biography to tell the little-known story of the American women who defied societal norms abroad with bold new art practices.
Writer | Hearst StoryStudio
Description:
A feature exploring how frontline nurses drive innovation, leadership, and improved patient outcomes within one of Texas's largest healthcare systems. Incorporated multiple interviews with subjects to infuse the piece with real-world perspectives.
Writer | Hearst StoryStudio
Description:
A feature exploring how public art transformed a vacant urban lot into a living symbol of environmental stewardship and community engagement.
Writer | Hearst StoryStudio
Description:
A feature helping parents and teen drivers navigate back-to-school traffic safely through expert guidance, data, and real-world driving advice.
Role: Lead Copywriter and Content Strategist | JSR Strategies
Description: Created a comprehensive educational toolkit for rural hospital CEOs and administrators covering topics such as branding, community engagement, content marketing, AI adoption, PR, analytics, philanthropy, and digital strategy. Crucially, I wrote the scripts in the voice of the founder of JSR - Jess Rhodes, who appeared in the videos.
